6 colors to use instead of black

6 colors to use instead of black

Black is a classic color not only in fashion but also in design. It’s neutral enough to work together with all kinds of colors but can equally be used to attract the eye and make something stand out from the rest. But black doesn’t please everybody. At times it can be too harsh or you might prefer something less classic or less cold for your design. There are several colors you can use instead of black. So which color is the new black? The color […]


How to give better design feedback

How to give better design feedback

When working with a designer giving feedback is always part of the process. Critique is necessary either if it’s positive or negative. But the key to moving your project in the right direction is to give useful feedback. Feedback your designer can translate into your design.   Who to ask for feedback   If you feel unsure yourself you might want to ask somebody else for advice but be careful who you get on board. Qualified feedback can only from people who know and are […]


How many fonts do you need for your brand

How many fonts do you need for your brand

You can compare your brand font selection to a toolkit. In it, you should find a font for every occasion. This doesn’t mean though you should have 20 different fonts.   2 – 3 fonts in addition to your logo fonts is all you need. These fonts if they’re well chosen will bring you a long way. Fonts can have a huge impact on your audience and uplevel your whole brand design. Let’s take a look at what you need. Logo fonts   For your […]



9 creative ways to use mood boards

9 creative ways to use mood boards

Mood boards are great. They’re fun to create but they’re also a very helpful part of the creative process. They allow you to draw your inspiration together and define a direction for the style you want to achieve. We’ve already talked about creating a mood board for your brand but there are many more ways you can use a mood board as well.   What is a mood board?   A mood board is an arrangement of inspirational images and graphics such as photos, patterns, […]


Why reading will inspire you to be more creative

Why reading will inspire you to be more creative

Let me ask you something when was the last time you read something just for pleasure? I am not talking about blogs, emails, and social media posts but an actual book. Why? Reading can help you to be more creative. It’s not about the kind of reading we do every day, just consuming as much information as possible in the shortest amount of time, it’s about taking the time to sit down and enjoy a good book without distractions from the world around you. Read […]



How to use your brand design

How to use your brand design

If you have created your brand design yourself or you hired a professional designer to create it, there comes a day when you have to use it. This is where most solopreneurs struggle. They don’t know how to use the design files properly and they have trouble staying consistent. This is why I wanted to give you some tips today on how to use your brand design and what you need to pay attention to.   How can you make your brand design work for […]